Researcher and consultant. She has a Double Degree in Tourism and Business Management and Administration, as well as a Master's Degree in Tourism Planning. Aitana has three years of experience collaborating as a researcher with ECONCULT, the Economics of Culture and Tourism Research Unit of the University of Valencia. Her professional experience focuses on research, analysis and strategic planning in the cultural and creative sector. In parallel, she has worked in the public sector, carrying out technical management tasks in the field of tourism.